Tag: advertising

I was excited to receive in the mail my copy of The Routledge Companion to Advertising and Promotional Culture, edited by Matthew P. McAllister and Emily West (Routledge 2013). I have a chapter in the book titled “Commodifying Free Labor Online: Social Media, Audiences, and Advertising” that examines the relationship between, as the title indicates, … Continue reading Routledge Companion to Advertising and Promotional Culture